Make a social video

Open the editorCopy Anchor Link

In your project, open Videos in the Share section of the sidebar and click Create Video. To start from something specific, click a template under Templates, one of your recent testimonials under Create from a Testimonial, or a design you saved under Your Templates.

You can also start from your inbox: on Approved, click Show more on a text or video testimonial, then Share > Create a video.

Choose the testimonialCopy Anchor Link

The Template tab opens first. Under Testimonial, click the testimonial shown (or Select a Testimonial) to search your approved text and video testimonials.

Review Stack and Customer Montage use several testimonials. Choose them under Reviews in this video or Speakers in this video: click Suggest, or add them from the list below, and use the arrows to change their order. For a montage, pick the line each speaker says.

Pick a template and a lookCopy Anchor Link

Click a tile under Templates; each one previews your testimonial. A greyed-out tile doesn't suit this testimonial, and it says why. Some templates come in more than one look, each with its own tile: Editorial and Gradient are the looks of Editorial, and Clean, Dark Mode and Glass are the looks of Framed.

Choosing another template or look resets the colours to that look's own. If your brand kit has a brand colour, it stays as the accent colour.

Choose a formatCopy Anchor Link

Under Format, pick 1:1 (Square), 4:5 (Portrait), 9:16 (Vertical) or 16:9 (Landscape). A new video starts on 9:16 when your plan includes it. A format with a lock isn't on your plan; clicking it takes you to upgrade. Free exports 1:1; Pro, Premium and Business export 1:1, 4:5, 9:16 and 16:9. You can add more formats when you export.

Fit the wordsCopy Anchor Link

For text and photo templates, which show a written review:

• Words in the video shows the review. To use part of it, select the words and click Use the selected words. Or click a word count next to Shorten to, and AI suggests passages of about that length; click one to use it. Either way the passage is continuous and word for word. Use the full review undoes it. Suggestions are included on every plan and don't use AI credits.
• Reading pace (Relaxed, Normal or Brisk) sets how fast the words appear. Length is Auto, or Custom to set the seconds yourself.
• Some templates add their own choices: Headline number in Stat Hook (check the number against the review, then switch on Lead with this number; until you do, the video leads with the rating, and without a rating it can't be exported), Before and after in Before / After (which photo is which, or Swap), Hero photo in Collage, and Label, the small word above the quote (leave it empty to hide it).

Below the choices, a line gives the video's length, or says what's stopping it, such as This review is too long for one video — choose an excerpt.

Trim a video testimonialCopy Anchor Link

For video templates, which play a video testimonial:

• Captions: when the caption timing is estimated, click Re-time transcript (or Generate transcript if the video has none) so each word appears exactly when it's spoken. It can take a couple of minutes. On Pro, Premium and Business. If you edited the testimonial's transcript, the captions use your edits.
• Clip: click one of the best moments of about 15, 30 or 45 seconds, each with the reason it was picked (Pro, Premium and Business), or drag the range yourself. Reset goes back to the clip the editor started with. A clip can be up to 120 seconds long on Pro, 180 on Premium and 300 on Business.
• Fill the frame crops the sides to fill the screen (slide Focus to keep the speaker in view); Whole frame keeps the whole recording over a blurred fill. Not every template offers this.
• Cut filler words and Shorten pauses tighten the clip without changing or reordering what the customer says. They need word-exact timing, so re-time the transcript first if they're greyed out.
• Hook (Title in Customer Montage) is your own headline, shown as a title (the editor says where). It's never shown as the customer's quote; leave it empty for none. Use the suggestion brings back the suggested one.
• Pull quote in Hook + Proof picks the sentence the video freezes on, and Chapters shows where the chapter cards fall.

Style itCopy Anchor Link

• Design tab: Background, Text Color, Accent Color, Display font, Body font and Show Rating. Use brand colours applies your brand kit's colours (it appears when the kit has some), and Reset to Template Defaults undoes your changes.
• Audio tab: choose a track from Music Library, or your own file under Upload Custom (use only audio you have the rights to). Set the Volume; on video templates, Duck under speech lowers the music while the customer talks. On Pro, Premium and Business.
• Branding tab: your Logo, with its position, size and opacity, and the End Card CTA: Headline, Subtitle (optional) and Link (optional). The link is shown as text, because a video can't be clicked. Back on the Template tab, End card sets the closing card's style (Brand, Button, or Reviews when there's a review score to show) and its Length. On Pro, Premium and Business.
• Captions (Customer Montage only): Bold Pop, Highlighter, Clean Box, Outline or Serif Subtitle.
• Language (Business): when the testimonial has a stored translation, pick its language, or As written.

Check the previewCopy Anchor Link

Press play. On 9:16, click Safe zones to see where Reels, TikTok and Shorts draw their buttons and captions. If the video can't be made yet, for example because the recording is still processing or a Review Stack needs more reviews, a message covers the preview and Export Video stays unavailable until it's fixed.