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NEWProof Intelligence · 04/Proof Gap AutopilotPremium+

The proof you don’t have is the one that matters.

Autopilot reads every page on your site, scores how well it answers each persona’s biggest objections, and tells you exactly which testimonial is missing — and which customer to ask.

Avg lift+18.4% CTR
Time to first briefUnder 4 min
Pages per scanUp to 500
Proof Gap Autopilot/scanning flowline.co
147 pages·updated 2m ago
Proof coverage
62/100+12 wk
Up from 50 last week — pricing page still drags the score; collection brief drafted below.
Gaps found
7across
4 personas
3 urgent4 soft
Coverage by pagescore · proof · lift
/home
9224+18%
/product/widgets
8417+11%
/pricingGAP
343−6%
/integrationsSOFT
559—
/customers
7819+8%
/securityGAP
414−2%
/blog/case-studies
8822+14%
Draft brief · /pricingauto-generated 14s ago
Ask 3 mid-market customers about pricing concerns vs. value realized.
Persona: RevOps lead, 50–500 ppl · Objection: “is it worth it?” · Suggested customers: Maya Chen, Jordan T., Priya R.
Send invitesEdit briefDismiss
01The problem

You have plenty of testimonials. Just not the right ones, on the right pages.

Most teams collect testimonials in bulk and dump them into a wall on the homepage. That’s a library, not a strategy. Your pricing page needs ROI quotes from RevOps. Your integrations page needs developer voices. Your onboarding wall needs week-one wins.

Autopilot reads your site the way a skeptical buyer would, scores each page on the proof it actually carries, and tells you which customer can answer the doubt that’s killing the conversion.

62%of B2B testimonial libraries cover fewer than half of the personas the buyer touchpoints actually serve. — Forrester, 2024
Your /pricing page · today
Simple pricing.
Pick a plan that scales with your team.
Starter
$19
Pro
$49
Business
$149
NO PROOF HERE
“Is this actually worth $149/mo?”
Visitors hesitate here. Zero ROI testimonials on the page. Zero quotes from anyone over 50 employees.
“Love the product!” — happy customer
generic praise · doesn’t address pricing objection
Autopilot’s read: 3 ROI testimonials missing. Drafting collection brief.
02How it works

Crawl. Score. Brief.

From “what’s the URL?” to a signed invite in under four minutes. Re-runs continuously and tells you when something drifts.

01

Crawl

Autopilot reads every public page on your site — sitemap, internal links, the works. JS-rendered content is supported.

$ scan flowline.co --depth 4
✓ /home · 24 testimonials
✓ /product/widgets · 17 testimonials
○ /pricing · 3 testimonials
○ /integrations · 9 testimonials
... 143 more
147 pages · 412 testimonials · 38s
02

Score

Each page gets a coverage score across the persona × use-case × objection grid. We label which objections are answered, and which aren't.

/pricing · 3 personas
RevOps lead
28
Founder / SMB
71
Marketing IC
44
03

Brief

For every gap, Autopilot drafts a collection brief — which customers to ask, which questions to ask, which form to send. One click sends invites.

BRIEF · /pricing
Ask 3 RevOps customers about ROI vs. cost.
MCJTPR3 suggested
Send invitesEdit
03Coverage matrix

Every cell is a question a buyer is asking.

Personas down. Objections across. Red cells are the ones losing you deals.

Worth the price?
Setup time?
Will it scale?
Integrates with X?
Trust your data?
RevOps lead
none
ok
soft
ok
ok
Founder / SMB
strong
strong
ok
soft
ok
Marketing IC
soft
ok
none
ok
soft
Developer
none
soft
soft
strong
soft
Strong
OK
Soft
Missing
4 personas · 5 objections · 3 gaps detected
04Brief drafts

Every gap ships with a plan to close it.

We don’t just tell you what’s missing. We draft the questions, suggest the customers, and queue up the invites.

/pricingURGENT

ROI proof from RevOps leads

Objection
"Is it worth $149/mo?"
Suggested ask
Tell us how the platform paid back its cost.
Questions
  • Q1What were you doing before? How much was it costing in time or tools?
  • Q2How long did it take to break even after switching?
  • Q3What's the ROI looking like after 90 days?
Suggested customers
MC
Maya Chen
Head of RevOps · Northwind
JT
Jordan Taylor
RevOps Lead · Lattice
PR
Priya Rao
VP Ops · Brex
Send invitesEdit
/integrationsSOFT GAP

Developer voices on setup

Objection
"Will the API hold up?"
Suggested ask
Walk us through your integration story.
Questions
  • Q1What did the integration look like? How long did it take?
  • Q2Anything surprise you about the API or webhooks?
  • Q3What's your team using it for that we wouldn't have guessed?
Suggested customers
AK
Aisha Khan
Senior Engineer · Replicate
TW
Tom Wei
Tech Lead · Linear
Send invitesEdit
/securityURGENT

Compliance & data trust quotes

Objection
"Where does our data live?"
Suggested ask
Share your security and compliance experience.
Questions
  • Q1What did our SOC 2 / GDPR posture mean for your team?
  • Q2How did procurement go?
  • Q3Anything specific you'd want a buyer like you to know?
Suggested customers
DS
David Singh
Security Lead · Ramp
EM
Elena Marrero
DPO · Notion
RB
Ryan Bell
CISO · Vanta
Send invitesEdit
05The engine

Six things happening under the hood.

None of which you have to configure. Paste a URL — the engine does the rest.

Smart crawl
Sitemap + internal-link discovery. Renders JS pages. Honors robots.txt and noindex. Up to 500 pages per scan.
Persona inference
Reads your existing testimonials, tags, and site copy to build the persona vocabulary that matters to your buyers — no manual setup.
Objection mining
Extracts objections from your pricing copy, FAQ, sales decks, and competitor reviews. Maps them to the testimonials that answer each one.
Coverage scoring
Per-page, per-persona, per-objection. Weighted by intent (hot pages vs. cold), recency, and quote strength.
Brief generation
GPT-class drafting tuned for testimonial briefs. Suggests customers from your existing roster — never invents names.
Continuous re-scan
Weekly by default. Drift alerts when a page slips below threshold or new content lands without proof.
06Setup

Paste a URL. That’s the whole thing.

No tagging. No persona library to define up front. No mapping testimonials to pages by hand. Autopilot reads what you already have and figures out the rest.

  • 1
    Auto-detects personas
    Pulls from existing testimonial tags, your marketing copy, and your customer roster.
  • 2
    Auto-mines objections
    FAQ, pricing copy, competitor reviews, support tickets if connected.
  • 3
    Reuses your forms
    Briefs route to whatever Forms + Smart Invite sequence you've already set up.
  • 4
    First scan completes in ~40 seconds
    Subsequent scans run weekly. You can trigger one manually anytime.
Set up Autopilot
Site URL
https://flowline.coVERIFIED
Crawl depth
4 levels · 147 pages
Re-scan
Weekly · Mondays
Personas detectedauto · editable
RevOps leadFounder / SMBMarketing ICDeveloperAdd
Send briefs to
Smart Invite · “Customer story” sequence3-step
Run first scan
07Connects to the rest of the platform

Not a side tool. The connective tissue.

Autopilot reads your library, drafts the briefs, drives the invites, places the result, and measures the lift.

Smart Invites
Suggested customers + drafted questions become a 3-step invite sequence. Sent the moment you approve a brief.
Custom Fields
Persona, use-case, and objection tags from Autopilot map straight to your existing Custom Fields — no schema duplication.
Widget Builder
When a brief turns into a testimonial, Autopilot suggests which widget to add it to and which page to publish it on.
Contextual Match
Pairs with edge-served Contextual Match: gaps surface and the matched testimonial deploys to the same page that needed it.
Proof Impact
After a brief lands, Impact Attribution measures the conversion lift on the target page — closing the loop with revenue.
Webhooks
Every detected gap, drafted brief, and shipped winner fires an HMAC-signed webhook. Pipe it to Slack, Linear, anywhere.
08Spec sheet

Limits, formats, fine print.

Pages per scan
Up to 500
Crawl depth
Configurable · default 4
Re-scan cadence
Weekly · manual anytime
First scan time
~40 seconds
Renders JS pages
Headless Chromium
Honors robots.txt
Yes · noindex respected
Persona detection
Auto · editable
Languages supported
12 · auto-detected
Brief delivery
Email · Slack · webhook
Statistical confidence
95% before flagging
Data residency
US · EU · AU
Plan
Premium+
PROOF INTELLIGENCE · PREMIUM+

Find what’s missing.
Ask the right customer.

Run a free scan on your site. We’ll show you the gaps, draft the briefs, and queue the invites — all before you finish your coffee.

✓ No credit card✓ Scan in 40s✓ Premium+